Are you looking for a comprehensive and up-to-date course on optimizing and auditing your Facebook and Instagram Ads in a post-iOS14 world? Look no further! This course will provide you with the confidence and clarity you need to optimize and audit with ease and accuracy.
This course will give you the tools and information to understand the recent changes to attribution and optimization that have come with the recent iOS14 update. We will show you how to find the right audiences and bid the right way, restructure your accounts, scale things properly and build creative that converts.
Our course will start by defining optimization and auditing and discussing when to audit an account and when to optimize. We will then move into the recent changes in optimizations and auditing that have come with iOS14.5. We will explain how advertising post-iOS14 is different from pre-iOS14 and how to plan and strategize the optimization process the right way.
We will look at what metrics to look at when optimizing and how to optimize through creative, audiences, bidding, and placements. We will also discuss the tools, graphs, and data that can help you in the optimization process.
At the end of the course, you will have the knowledge and practical skill to confidently optimize and audit your Facebook and Instagram Ads in a post-iOS14 world. You will be able to define optimization and auditing, plan and strategize the optimization process, understand the recent changes to optimizations and auditing, and optimize through creative, audiences, bidding, and placements. You will also have the tools you need, such as graphs and data, to get the most out of your optimization and auditing and ensure success.
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